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City of Cleveland Selects The Active Network’s Citizen Request Management and 311 Solutions for New Centralized Citizen Service Center

SAN DIEGO, CAApril 14, 2009The Active Network, Inc. (Active), today announced that the city of Cleveland, Ohio, has selected Active’s Citizen Request Management (CRM) and 311 solutions for a new, centralized customer service center. Active’s software solutions, available through its ActiveGovernment division, will enable Cleveland to increase efficiency in tracking and managing citizen requests, enhance its resident services, and expand performance reporting capabilities across 18 departments and associated divisions.

In the past, the public had to search through more than 400 telephone numbers listed in the Blue pages to find the correct number for specific information and services. By utilizing Active’s 311 and CRM solutions, citizens will now connect to a non-emergency call center that provides them access to a variety of municipal services. Community members will also have the added benefit of submitting and tracking requests in real time from any computer and location. Additionally, Active’s solutions will enable Cleveland to quickly and consistently respond to citizen requests.

With over two and half million residents in the Cleveland metropolitan area, Active’s software will provide high traffic divisions, such as the 911 call center, the ability to reduce the flood of non-emergency calls through the use of the 311 call center solution. By improving emergency services, citizens will benefit from increased responsiveness and timely resolutions. For city staff, Active’s solutions will help strengthen communication between departments, reduce duplicate efforts, provide accurate data, and enhance call management and handling capabilities.

“The Active Network is excited to have been selected to upgrade Cleveland’s call center technology with Active’s CRM and 311 solutions,” said Alex Barnetson, senior vice president, The Active Network, Inc. “By taking Cleveland from a department-based software system to a centralized solution, the city will now be able to provide better service offerings, leading to a more efficient operation.”

ActiveGovernment, a division of The Active Network, provides governments with software and marketing solutions that improve operational efficiency and citizen service. For more information, visit

About The Active Network, Inc.

The Active Network delivers integrated technology solutions, marketing services and online media properties that enable and encourage participation in activities and events. For more information, please visit

Media Contact

Jake Gonzales, The Active Network, Inc. or 858.652-6133

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