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Active Network and Triathlon Australia Enter Strategic Alliance to Enhance Triathlon and Multisport Down Under

Best-in-Class Hosted Solution Supports Website Services and Member Registration for the National Sporting Organisation and its affiliated Associations and Clubs

SYDNEY, AUSTRALIA – July 11 2011The Active Network, Inc., the leading provider of organisation-based cloud computing applications, has been named as the preferred registration management software and hosted technology provider for Triathlon Australia, the national sporting organisation for triathlon in Australia. Active Network is the developer and host of the new Triathlon Australia website that launched earlier this month and is managing individual and affiliated club memberships. This strategic alliance marks a key milestone as Active Network expands its global presence.

"Active Network is a well-respected leader in the provision of technology for the endurance sport market and was an obvious choice to handle the launch of our new website and membership management needs," said Peter Hedge, president of Triathlon Australia. "Working together, we can have a significant impact on growing the sport of triathlon in Australia and driving more value for our members and affiliated clubs."

The new Triathlon Australia website includes enhanced interactive functionalities such as a detailed event calendar and an® Trainer program tool. It also allows members and event participants to schedule and register for activities and events, pay fees and view up-to-date event information online. With the Active Network fully-hosted solution, Triathlon Australia and its affiliate associations and clubs can manage all their event and membership operations in-house on a single platform without incurring steep equipment and IT costs.

"Australia represents one of the leading nations in the sport of triathlon," said Dave Alberga, chief executive officer at Active Network. "This partnership allows Triathlon Australia to expand its service delivery offerings to more than 10,000 members and over 160,000 event participants, and continue to grow the footprint of the endurance sport market."

Triathlon Australia joins a number of sports national governing bodies which already partner with Active Network in Asia-Pacific, including Triathlon New Zealand and Tennis Australia as well as renowned events such as Noosa Triathlon Multi Sport Festival and Ironman Australia.

About The Active Network, Inc.

The Active Network, Inc. is a leading provider of organization-based cloud computing applications serving diverse market segments including business events, community activities, outdoors and sports. Our technology platform, ActiveWorks™, transforms the way organizers manage their activities and events by automating online registrations and streamlining other critical management functions, while also driving consumer participation to their events. Our flagship media property,, is the leading online community for people who want to discover, participate in, and share activities about which they are passionate. Headquartered in San Diego, California since 1999, the company has over 25 offices worldwide. To learn more, visit us on the web: Corporate site:, consumer site: Twitter:!/ActiveNetwork!/Active Facebook:!/ActivecomAbout

Forward-Looking Statements

The Active Network, Inc. cautions you that the statements included in this press release that are not a description of historical facts are forward-looking statements within the meaning of the federal securities laws. Any such statements are subject to substantial risks and uncertainties, and actual results may differ materially from those expressed in these forward-looking statements. More detailed information about The Active Network, Inc. and the risks and uncertainties that may affect the realization of these forward-looking statements is set forth in its filings with the Securities and Exchange Commission (SEC). These filings may be read free of charge on the SEC's website at You are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. All forward-looking statements are qualified in their entirety by this cautionary statement and The Active Network, Inc. undertakes no obligation to revise or update this press release to reflect events or circumstances after the date hereof.

Media Contact:

Mona Klausing, Active Network


© 2011 The Active Network, Inc. All rights reserved. is a registered trademark and Active Network is a trademark of The Active Network, Inc. All other trademarks are the property of their respective owners.

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