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ACTIVE Network to Showcase SMART Events™ Technology and Unveil Best Practices for Strategic Meetings Management Deployment at 2013 GBTA Convention

SAN DIEGO, Calif.—July 30, 2013 – ACTIVE Network is gearing up for the 2013 GBTA Convention, often referred to as “the Business Travel Event of the Year” by industry insiders More than 6,000 corporate and government travel managers and suppliers are expected to attend the GBTA Convention from August 4 – 7 in San Diego, California. Attendees of this year’s event are invited to join ACTIVE at the show and learn more about how the company powers SMART Events™ – helping event managers and suppliers save valuable time and money, engage attendees, and grow their business:

  • SMART Technology Tour – Join ACTIVE Network in booth #2937 for an in-depth demo of ACTIVE Network’s SMART Events technology  solutions.
  • 1-to-1 Meeting with ACTIVE – To book a private meeting with ACTIVE at the GBTA Convention, please visit
  • SMART Smoothie Bar – Conference goers will be able to recharge with one of ACTIVE’s signature smoothies.  
  • SMM Champions: Best Practices for Developing SMM – GBTA Convention attendees will be the first in the industry to secure the latest  edition of the much-anticipated Strategic Meetings Management (SMM) handbook from ACTIVE. Filled with valuable tips, this resource  is not to be missed!

In addition, GBTA Convention attendees are invited to join ACTIVE at the following agenda sessions:

When: Tuesday, August 6, 10:30 am
Where: 7A
What: Electronic RFP Best Practices: Perspectives from All Stakeholders
How are today's companies and associations saving and better controlling meetings costs via supplier negotiations? How are industry leaders mitigating financial and security risks that come with events? The answer: Via best practice eRFP management. This session, featuring Kevin Iwamoto, Vice President of Industry Strategy at ACTIVE Network, will define best practices of influential event buyers around eRFP creation and management.

When: Wednesday, August 7, 11:45 am
Where: 1B
What: Strategic Meetings Management: From Concept to Application
Meeting and event expenditures continue to be one of the largest areas of unmanaged spend at organizations today. Many travel and meeting managers are being asked to develop a Strategic Meetings Management (SMM) Program for their company, yet they may have limited expertise in designing and implementing a program that will provide visibility and control into the purchasing and planning process for meetings on an enterprise wide basis. This session, featuring Linda McNairy, Vice President, Strategic Partner  Management at ACTIVE Network, will provide a framework designing and implementing an SMM program.

ACTIVE Network Business Solutions
ACTIVE Network is powering the next generation of smart events through its Business Solutions technology suite, which provides intelligent data and insights designed to increase potential revenue growth, deepen attendee engagement and gain efficiency. Customers of all sizes-including small and medium-sized businesses, enterprise corporations, associations, tradeshows and expos-benefit from a single technology partner for all of their event management needs. The Business Solutions technology suite includes ACTIVE Conference™ for large flagship conferences, ACTIVE RegOnline™ for attendee management solutions, ACTIVE StarCite™ for strategic meetings management and event expense management, and the ACTIVE Marketplace to connect events with suppliers. For more information on ACTIVE Network Business Solutions please visit

About ACTIVE Network
ACTIVE Network is the leading provider of Activity and Participant Management™ solutions. Our leading ACTIVE Works cloud platform scales to meet the needs of our customers, large and small, and makes managing and operating all types of activities, events and organizations smarter and more efficient. We power over 55,000 global customers and build leading vertical technology applications for the markets we serve. ACTIVE Network was founded in 1999, is headquartered in San Diego, California, and has offices worldwide. For more information, visit


© 2013 The Active Network, Inc. All rights reserved. and ActiveWorks are registered trademarks of The Active Network, Inc. ACTIVE Network, ACTIVE StarCite, ACTIVE Conference, ACTIVE RegOnline, SMART Events and Activity and Participant Management are trademarks of The Active Network, Inc. All other trademarks are the property of their respective owners.

Media Contact:
Michelle Ragsdale

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