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Register Online Now for the 1st Annual Bike Ride Directors' Association of America Conference

Industry Event for the Cycling Community Powered by Active Sports Technologies

LA JOLLA, Calif. - March 1, 2005 - Register online now and reserve a spot at the '1st Annual Bike Ride Directors' Association of America Conference,' powered by Active Sports Technologies, a division of The Active Network, Inc., and provider of online registration and Web site services for more than 1,500 cycling events nationwide. This industry-wide conference for the cycling community comes to the Los Angeles Convention Center on April 23, 2005, in conjunction with the Southern California Bicycle Expo, featuring leaders in cycling event management. Attendees can register online now at or

The conference will include debate and discussion on the most up-to-date issues surrounding the planning of a successful ride, offering valuable information for both novice and experienced ride directors. Expert panelists will speak on various topics including sponsorship, risk management, marketing and merchandising, technology, cycling for a cause and the future of the sport. All attendees will also receive a free copy of the book, "How to Put on a Bike Ride," from the Bicycle Ride Directors' Association of America, complete with sample budgets and an event checklist.

Conference information, online registration and hotel reservations are available at

Conference date, time, location and costs include:

Date - April 23, 2005

Time - 9:00 a.m. - 3:45 p.m.

Location - Los Angeles Convention Center

Cost - $100 (BRDAA members); $200 (non-BRDAA members)

About the Bicycle Ride Directors' Association of America

The Bicycle Ride Directors' Association of America (BRDAA) was founded in 1987 by a small group of professional bicycle event promoters in Whittier, Calif. The goals of the Association are to foster cooperation among recreational ride promoters, offer an affordable and proper insurance program and provide a forum for the exchange of information and experience among the membership. BRDAA maintains a master calendar of events to avoid conflicting dates and to provide efficient scheduling of member events. Today the membership is nationwide and is comprised of both profit and non-profit organizations. The BRDAA membership includes bicycle clubs, one-day special event ride directors and domestic and international tour operators. BRDAA benefits both road and mountain bike fun rides and tours. For more information, visit

About Active Sports Technologies

Active Sports Technologies, a division of The Active Network, Inc., provides technology applications that enhance the efficiency of participatory sports teams, leagues, events and camps. Bringing a history of technical reliability and a proven track record to all its relationships, Active Sports Technologies offers organizations a complete line of products and services tailored to specific sports and activities. Products and services include customized Web sites, online registration, fundraising and database management services. Leading sports organizations, including Little League® Baseball, NFL Youth Football, World Triathlon Corporation, MLS Soccer Camps, use services from Active Sports Technologies. For more information, contact

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